BluPlanet Recycling
BluPlanet Recycling offers what the City of Calgary doesn't. Multi-Family, Condo and Townhouse recycling. Meeting the needs of these people, we were tasked to create a video that would strike a chord with viewers and draw attention to the services offered by BluPlanet. Using a "Fund" idea it features two sad and despondent condo owners, Anne and Liam, who aren't fortunate enough to have curbside recycling. The production is a nice blend of brand/service awareness and humour, which come together to tell a great message, but engage the viewer.
