Mediapop is a full service production company working with business, brands, filmmakers, and agencies providing creative and high quality content. We are directors, creatives, producers, editors, and cinematographers who have a proven track record working with the some of the globes biggest brands.
Years of amazing work has culminated in the need to have a clear, future-proof brand which tells the Mediapop story at first glance. To us that wasn’t enough, the new brand had to be applicable to other applications – screen, social, signage, product, and more.
Our goals were to be easily recognizable, splashed with color, and establish a more creative and aggressive feel. The challenge was to simplify the identity, but still retain the multi-faceted capabilities of our shop.
We achieved this by looking at types of art we identified with and a constant through our discussions was the “Minimalist” movement, both with art and lifestyle.