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Find Your True North
adidas x Wanderlust

Client

adidas // Wanderlust

Director

Ryan Northcott

Director of Photography

Ryan Northcott

Editor

Ryan Northcott

Agency

Year

2017

Producer

Eric Giesbrecht, Ryan Northcott

Special Thanks

Wanderlust is a global movement, there to help you find your true north — to cultivate your best self. They create events, media, products, and experiences to guide you on your path toward a healthy and inspired life. Along with adidas, they descended upon Calgary with a massive event and surprise gift.

Find your True North

The adidas | Wanderlust
Event in Calgary

01.

Strategy

This shoot was two-pronged with MEDIAPOP capturing the adidas x Wanderlust event in Calgary and shooting the surprised faces as adidas surprised clients of Barre Body Studio with a bunch of adidas swag with adidas ambassador and fitness figure Kirsty Dunne.

Watch adidas Surprise Clients with Swag
at Barre Body Studio

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