Client
Calgary 2026 BidCo.
Director
Ryan Northcott
Director of Photography
Ryan Northcott, Jillian Lee, Gabriel Yee
Editor
Ryan Northcott, Evan Lauderdale
Agency
In-House, Northweather, Critical Mass
Year
2018-2019
Producer
Eric Giesbrecht, Ryan Northcott
Assistants
Anies Hassan, Lonni Olson
In true democratic fashion the citizens of Calgary voted no to host the 2026 Winter Olympic Games in Calgary, Alberta – but we are extremely proud of the production work we did on behalf of the Calgary 2026 Bid. The dream never dies, and perhaps we will find ourselves in a position to reconsider, until then enjoy and be inspired by just a few of the videos we produced.
What could have been…
01.
Strategy
The 2026 Olympic Bid campaign was one of the craziest times in our history as a production company. From the onset it was non-stop brainstorming, filming, editing, delivering. We interviewed stakeholders, organizers, IOC members, business leaders, and athletes – just to list a few. Because Calgary has such an outstanding legacy with the ’88 Olympics it was easy to find great locations.
02.
Radio Ad
We produced all in-house a radio ad for the campaign…you can listen below: